The "high tech" company I work for has clients in the financial industry and affords me the opportunity to observe the reactions of others (as well as my own) when something is not "going right". Over time, I have noticed that "we" have a tendency to jump right into Fear, Uncertainty and Doubt (FUD). Not in any round about way, but straight to it, buy into it lock stock and barrel.

SOM (and others) teach us about buying into fear, and that fear is just something unknown to us. But why do we "buy into" fear so easily? Because it's cheap. We can buy a lot of fear for next to nothing. There is no middle man, we can get it wholesale direct from the manufacturer. Us.

So too can you "buy" into love, understanding, and your own nature (LUN). It's never on sale like FUD and is sometimes a little harder to find. Like anything worthwhile, the effort is but a memory when you find It. As you start tapping into your source of LUN, you will start to find it everywhere. You can get it retail, wholesale, plain, customized, in bulk, and to boot It comes with a lifetime money back guarantee!

When you've "bought" a lot of love, start passing it around to those around you - tell them where you got it so they to can start buying into LUN.

Board Member
Tim Martin